"Low carbon" is a word that has been paid more and more attention to environmental problems in recent years. Low carbon life and energy conservation and environmental protection have become the consensus of the public, and are gradually going deep into all aspects of production and life. Building materials is the industry closest to people's daily life, so it is also one of the most concerned objects. Furniture, flooring and wooden doors in the household industry, which use wood in production, should take "low-carbon" as their own responsibility. Enterprises that consume more energy in the production and use of ceramics, sanitary ware and so on, are trying their best to contribute to "low-carbon and energy saving".

With the continuous improvement of living standards, consumers pay more and more attention to the bathroom. After kitchen electricity, sanitary ware is showing an explosive growth trend, such as sauna room, Jacuzzi, intelligent toilet, etc. Health and water saving have been a theme of sanitary products for many years. As a traditional high-energy consumption industry, the sanitary industry has an unshirkable responsibility for the concept of energy conservation and environmental protection, which is imperative. Some insiders pointed out that low-carbon economy has become a long-term market hot spot, and energy conservation and environmental protection will inevitably provide a hard threshold for the bathroom industry. The improvement of access threshold will undoubtedly enable sanitary ware enterprises to improve their own quality. The requirements of energy conservation and environmental protection will also enable building materials enterprises to re-examine their positioning, which is more conducive to long-term development.

In the building materials market, we can often see that major sanitary ware brands make such slogans as health and water saving. From bathtub, toilet to urinal, all parts that can resist bacteria, antifouling and save water are undergoing scientific and technological changes. I believe that such products can better cater to the psychology of consumers.

In the face of fierce market competition, demand is an important prerequisite for developing the market. For sanitary ware, no matter what kind of products or services enterprises launch, the premise must be to study the needs of the market and find the demand. Nowadays, when consumers buy sanitary products, health and environmental protection will become the first choice. Sanitary ware enterprises should do a good job in market analysis and positioning, and constantly develop and produce high-quality products that meet the needs of health and environmental protection, so as to remain invincible in the market competition.